SUMMER IN THE CITY
GIFT WITH PURCHASE - NEW DROPS EACH WEEK
Simply spend $100+ at participating retailers for your FREE Bag Charms or $200+ to claim your FREE merch!
- New merch each week ✨
- Bring your receipts to the pop-up on Level 1 Opposite Sephora from 27 Nov - 23 Dec to claim
- Open 12:30pm-6:30pm or until sold out
- Located on Level 1, opposite Sephora
BAG CHARMS
27 Nov - 3 Dec FREE* when you spend $100+ at participating MC retailers
HATS
4-10 Dec FREE* when you spend $200+ at participating retailers
TOTES
11-17 Dec FREE* when you spend $200+ at participating retailers plus FREE embroidery for the first X customers
PLUSHIES
18-23 Dec FREE* when you spend $200+ at participating retailers
Black Friday Gift with Purchase
FREE BAG CHARMS
- Spend $100 at participating retailers and receive a lucky dip Bag Charm from our Gacha machines!
- 27 Nov - 3 Dec
- Located on Level 1 Opposite Sephora
- Open 12:30pm - 6:30pm or until sold out
WIN A $2K MELB STAYCATION
Melbourne Central is partnering with VOCO this year to give you the chance to win the perfect summer staycation in the city!
Prize includes:
- Two-night stay in their King Bed Premium City View High Floor + breakfast for two
- $200 gift voucher at Blacksmith Bar & Grill
ENTER HERE
BLOOM
INSTALLATION COMING 19 DEC
MC’s iconic glass cone will blossom into a lush urban glasshouse, wrapping the historic Shot Tower in vibrant greenery and garden characters. A garden in the sky, where nature meets imagination in a larger-than-life display.
Stay tuned for more details 👀
CHARITY GIFT WRAPPING
All proceeds donated to the Australian Childhood Foundation
- Thursday 18th - Tuesday 23rd December
- 1:00pm - 7:00pm
- Ground Floor opposite MECCA
Details
- 27 Nov - 23 Dec 2025