Bul

Bul

Trading hours
  • Monday
    10am - 7pm
  • Tuesday
    10am - 7pm
  • Wednesday
    10am - 7pm
  • Thursday
    10am - 9pm
  • Friday
    10am - 9pm
  • Saturday
    10am - 7pm
  • Sunday
    10am - 7pm
Founded in 2010 by Virginia Martin, búl (pronounced ‘buhl’ similar to the huhl of a boat) is an identifiable Australian label where thoughtful design embraces quality tailored womenswear in a timeless effortlessness.
 
Inspired by the ocean, an avid surfer and an infinity for travel Virginia draws upon her lived and travelled experiences in every sense to create unique seasonal stories – looking toward the surrounding landscape, architecture, people and culture her journeyed inspiration culminates within colour palettes, textural silhouettes, bold textiles and striking prints across natural fabrications.
 
búl has carved a signature style within the industry with core values in innovative Australian design that is environmentally conscious, crafted to last beyond the season and continues to stay true to Virginia’s vision of reflecting a modern interpretation of her travelled experiences through contemporary womenswear.
 
Welcome to búl
Designed in Australia ~ Made to wander
Read more Read less
Trading hours
  • Monday
    10am - 7pm
  • Tuesday
    10am - 7pm
  • Wednesday
    10am - 7pm
  • Thursday
    10am - 9pm
  • Friday
    10am - 9pm
  • Saturday
    10am - 7pm
  • Sunday
    10am - 7pm
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Opening hours
Regular Trading Hours
Mon - 10am - 7pm
Tue - 10am - 7pm
Wed - 10am - 7pm
Thu - 10am - 9pm
Fri - 10am - 9pm
Sat - 10am - 7pm
Sun - 10am - 7pm
Location
Melbourne Central
Cnr LaTrobe and Swanston Streets
Melbourne VIC 3000
Phone: 03 9922 1100